New Arrivals

The Olli Ella Dinkum Doll Dress in the Rosette print is a beautifully designed, vintage-inspired gingham garment tailored to fit 35cm Dinkum Doll ...

Dinkum World birthdays are serious business. With a sparkly velvet party dress, a matching party hat, a magnetic birthday cake, a magnetic present,...

For dragons who take their roaring very seriously. This magical Dragon Outfit Set is made for cloud races, pebble collecting, dramatic snack breaks...

Perfect for twirling, dancing, sparkle collecting, and throwing completely unnecessary afternoon tea parties. The Fairy Outfit Set brings a little ...

Rainbow Realm believes every good adventure deserves a fabulous outfit. With dreamy details and magical touches, this Unicorn Outfit Set is made fo...

Dragon Griffin spends a lot of time practicing dragon roars, but they mostly come out sounding like giggles. Griffin loves mixing potions with his ...

Unicorn Nova knows how to make an entrance. With her bright ginger hair and even brighter personality, Nova makes her presence known wherever she g...

Fairy Evie treats every day like somebody’s birthday. There are usually cupcakes involved, at least one outfit change, and a very high chance of ac...

The Olli Ella Rainbow Realm Dinky Dinkum collection brings a touch of magic to imaginative play. Featuring adorable fairies, unicorns, and dragons,...

Unicorn Sunbeam wakes up every morning convinced it’s going to be the best day ever. Sunbeam loves sing-alongs, sunshine naps, and following rainbo...

Dragon Flint tries very hard to act tough, but secretly cries during happy endings and gets nervous introducing himself to new friends. Flint loves...

Designed for little hands and thoughtful play, this Silicone Tea Set invites children into a world of gentle imagination and meaningful moments. Pe...

This Princess Bath Toy Set turns bath time into a magical adventure. Featuring charming royal-inspired characters, little ones can splash, pour, an...

Envision endless possibilities with the Egmont's Wooden Scandinavian Doll House! Crafted from durable wood, this versatile dollhouse can be assembl...

Stack smooth wooden rings onto this Leonie the Giraffe Stacking Pyramid toy and watch it grow taller with each addition. Crafted from natural wood ...

Léonie, the ecological giraffe rattle from Egmont Toys, combines sustainable materials—bio-cotton and recycled polyester—with a natural wooden ring...

Crafted entirely from bio-cotton and recycled polyester, the Egmont Toys Léonie Giraffe Doudou Pocket combines sustainability with gentle softness,...

Léonie is a large, exceptionally soft giraffe crafted from organic cotton and filled with recycled polyester, combining gentle comfort with sustain...

Let young chefs take the lead in the kitchen with this fantastic seven-piece wooden utensil set from Egmont Toys! Perfect for stirring, mixing, and...

This Classic Broom is thoughtfully designed for children, featuring a smooth wooden handle and real bristles perfectly sized for little hands. Dura...

This Classic Broom is thoughtfully designed for children, featuring a smooth wooden handle and coconut bristles perfectly sized for little hands. D...

This Classic Broom is thoughtfully designed for children, featuring a smooth wooden handle perfectly sized for little hands. Durable and child-frie...

Punch, punch, punch! How many times can you punch these balloons? These classic balloons inflate to 16 inches or 41 cm in diameter and are availabl...

This adorable, Slow Rise Dumpling Shaped Squishy featuring a soft, rounded swirl top and wrapped in dreamy pastel colour tones, this charming piece...

These adorable animal paradise toys are made from premium, slow-rise memory foam for the ultimate squishy experience. They are super soft, easy to ...

These adorable cute animal toys are made from premium, slow-rise memory foam for the ultimate squishy experience. They are super soft, easy to sque...

These adorable animal toys are made from premium, slow-rise memory foam for the ultimate squishy experience. They are super soft, easy to squeeze, ...

These adorable animal toys are made from premium, slow-rise memory foam for the ultimate squishy experience. They are super soft, easy to squeeze, ...

These adorable axolotl toys are made from premium, slow-rise memory foam for the ultimate squishy experience. They are super soft, easy to squeeze,...

This Micro Squishy Dumpling is small and seriously satisfying to squeeze. Dumpling is made of slow-rising foam that’s perfect for fidgeting or unwi...

This soft, air-filled yellow beehive has a big surprise! When you squeeze the beehive, a bee fills with air and pops out! Features About Squishy T...

The creepy crawly fun has just begun with these Rubber Spider Hand Puppets! These hair-raising critters will crawl, wriggle, and squirm with a simp...

Unicorn Squeezy Peak Hatchers hold the cutest pop-up surprise! The teenie eggs are cracked open just slightly, revealing an adorable mini creature ...

Schylling’s Scritters are soft and squishy wall-crawling fun! They look and feel like creepy, crawly critters, but they are really harmless! Throw ...

Party Animals - Puppies are pint-sized pups that are ready to party. Fun to squish, hug, and collect, these little puppies are all dressed up with ...

These electrifying pups are joining the party. Party Animals Rave Puppies are out on the town and dressed for the occasion. Squishy and stretchy, t...

These Party Animal Guinea Pigs are officially invited and are showing up dressed to impress. These cute, squishable guinea pigs come in assorted pa...

These pint-sized Pocket Pups are fun to squish, hug, and collect. Perfect for playing with friends or travelling along with their owners in a bag, ...

Control the movement of a Lava Lamp at your fingertips with the Lava Squish N’ Flow! Squeeze the base and experience the satisfying, soothing flow ...

Amuseables Life Ring loves to be noticed. Bright orange, bold white bands and sliders that shout “look at me”, this charmer floats through life hap...

As party planner and Amuseables Cracker’s faithful assistant, Amuseables Coneroi Temaki, is a conic coordinator of iconic events. He’s very hands-o...

Amuseables Soyella Edamame Bean is the spirited cousin of Amuseables Bean. When these two meet, the energy skyrockets. She’s sleek, strong and just...

This Canada Flag Sponge Rubber Ball is made of high-density sponge rubber with a bold red, white, and maple leaf design. Nostalgic and fun, these b...

A Home For Nature lets your child discover how nature changes with each season. Assemble the 4 puzzles, one on top of the other, around the little ...

Explore the outer space with Grapat planets - Dear Universe set. Besides being objects for open-ended play, the planets also work as a perfect addi...

"You Are My I Love You" is the all-time classic, bestselling ode to the love shared between father and child. Perfect for new parents, baby showers...

Welcome, Baby: Love You, Baby is a new, high-quality range of adorable novelty board books--the go-to baby gift for busy families. Parents and love...

Peekaboo House has easy-to-use peekaboo sliders, a funny rhyming text, and a surprise mirror ending that combine in this interactive board book for...